What is the best and most effective time to post on Facebook?

There have been many studies conducted to find out the optimal time to post on Facebook for social media marketers. The best

Why are the dollars spent on your Social Media campaign not paying off?

Are you a small business that has spent a fortune on Social media in a hope that it is going to pay

Key to attracting and retaining customers on Social Media

Social media these days acts as the biggest forum where you can engage with your customers. However, this depends on the content

Few interesting ways to use visuals in your Social Media Marketing

Having a visual component as a part of your social media marketing strategy is really important to get yourself on the right

Dos and don’ts of Social Media marketing

The success of any social media campaign depends on the actions taken by the people executing it. Whatever your strategy and goals

Social media networks are a good source of lead generation

Businesses exist for profit and they need to drive growth. The most useful metric to measure growth is Return on Investment (ROI).

How to unleash the power of social media in B2B marketing?

About two third f B2B marketers realize the importance of social media in marketing but only 7 percent of them actually use

Have you blocked your employees from social networks?

Employers tend to block their employees form social media networks on the grounds that it reduced productivity and employees lose focus. However,

Elements that mark the success of social media

The study done by Sitel done in 2012 shows that 28% of generation Y makes purchases on the basis of what their

Why is it important for companies to respond to customers on social media networks?

Responding to consumers on social media can be seen as a hassle by some companies as they have to invest tie and

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