Use Timing to Drive Your Jupiter Online Marketing Campaign

Oct 07, 2012
webmanna

best time to postDid you know that there have been studies done that have determined the best times for you to broadcast on your social media sites? These studies have looked at how posts are read and shared and there have been some surprises in their findings that you might never have considered. For instance, did you know that people are less likely to click on a link which contains a question mark?

We are always working to find effective strategies for our online marketing customers so that we can take advantage of the various algorithms and best practices that are being used today. Our goal is to help you reach as many customers as possible but it doesn’t stop there. We want to ensure that your customers are engaged. If you want to increase that engagement the timing can be more important than you think.

  • Post to Twitter between 10AM and 2PM for optimum exposure.
  • Post to Facebook later in the day for best results. The optimal time is between 3PM and 5PM.
  • Business to business marketers should post to Twitter on Wednesday.
  • B2B marketers should post to LinkedIn on Sunday.
  • If marketing to consumers, post to LinkedIn on Monday.
  • B2C marketers should post to Twitter on Monday and Wednesday.
  • Avoid question marks in your content to get better results but add exclamation points to boost clicks.
  • Despite what you may have heard in the past, for B2C the hashtag is not necessarily a required addition to your posts. Some believe they should be avoided altogether.

Making some changes that may seem insignificant at first, have shown to be effective in making a real difference. If you are looking for ways to achieve that sought after engagement these tips can give you a real advantage over your competition who may be totally unaware of these statistics.

Contact us today to find out what other little known best practices we can use to help drive your business to online marketing success.