Tag Lines and Elevator Pitches Quickie

Mar 07, 2010
webmanna

There are a million resources on creating taglines, elevator pitches  and unique selling propositions.  Our clients in Palm Beach are no different than our clients in Detroit.  Some have great tag lines and some are absolutely terrible.  On another day I might spend some time reviewing the good bad and ugly. For now I am just going to point at a few words to consider.

Use:

  • Largest
  • Results
  • Guaranteed
  • Best

Avoid:

  • Help
  • Safe
  • Friendly
  • Professional

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